Telemedicine in the United States is facing an important crossroads. While telehealth services have demonstrated their value as an integral part of care delivery, federal and state waivers instituted during the COVID-19 pandemic are likely to expire soon. As lawmakers and agency officials consider updated or expanded digital health rules, regulators are expected to intensify their scrutiny of providers.
- Privacy considerations beyond the Health Insurance Portability and Accountability Act of 1996, including Federal Trade Commission requirements;
- How to prepare for the Health Breach Notification Rule;
- The ins and outs of advertising telehealth, including claims, endorsements and social media;
- Strategies for engaging with users in the digital environment; and
- Increased fraud enforcement.